Sienna Mae Gomez, 17, was born in California where she grew up dancing, singing, and performing. At sixteen, she, with the rest of the world, downloaded TikTok and posted her first video. She soon became an internet favorite among young girls for her focus on body confidence, creativity, and fun content. Since then, she has garnered a collective following of over twenty-four million followers and subscribers, was featured in a music video trilogy alongside Becky G, Julia Michaels and Khea, hosted a music awards show starring Lil Nas X, 24kGoldn and other artists, and has partnered with some of the world’s most beloved brands, including Maybelline, IPSY, Levis, Aerie, Reebok and Grubhub, to name a few. She has appeared in Access Hollywood, British Vogue, Buzzfeed, and more for her inspirational entrepreneurship and dedication to promoting self love. Beyond all else, Sienna is a creative, loving, and energetic young woman whose main goal is to show the world her heart for performance, art, and community.
When I first decided to start my business, I sat down with my family and talked about who I am, and who I wanted to be. The things that were most important to me were to be authentic, vulnerable, positive, and make people feel loved. As a young girl, I have constantly been bombarded with messages from T.V., social media, and even people around me that I needed to change things about my body and myself to be beautiful. That’s why I called my clothing line Confident is Cute, because I wanted to send a message to other girls and boys that the physical body we walk around in doesn’t define us. Other people’s view of us doesn’t define us. Our own love, appreciation, and respect for ourselves is what makes us beautiful, what gives our life purpose, and is what allows us to bring positivity to the lives of others. Confidence is key, and Confidence is CUTE. Wear it proudly <3